DAS42 Conference Presence

DAS42 Conference Presence

BRANDING, TRADESHOW MATERIALS

DAS42 brought in Nimble to assist with creating its first ever trade show presence as part of an overall coordinated marketing effort to increase leads and sales. Nimble recommended a lightweight, modular pillow graphics display booth which can be extended for larger than 10×10 spaces, and designed the entire booth experience around DAS42’s core capablity: helping companies use their massive quantities of data to make better decisions and boost profitability. We carried our suggested theme, “Your data has answers”, throughout with a game that involved finding the answers to Retail-focused data questions in a shopping cart ball pit. Winners received a Magic 8 Ball and were entered into a drawing that occurred at the end of each day, prompting attendees to return. The LED flooring set the booth apart and showcased the data theme. The initial launch at ShopTalk in Las Vegas, Nevada netted a steady stream of visitors and generated word-of-mouth buzz at the show.

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